Encontros digitais: a construção de uma plataforma digital para comunidade de programação criativa brasileira

• Ano de defesa: 2021
• Autor(a) principal: Oliveira Junior, Carlos de
• Orientador(a): Abreu, Leonardo Marques de
• Banca de defesa: Lupinacci, Ana Lucia Gimenez Ribeiro, Spitz, Rejane
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Escola Superior de Propaganda e Marketing
• Programa de Pós-Graduação: Programa de Mestrado Profissional em Gestão da Economia Criativa
• Departamento: ESPM::Pós-Graduação Stricto Sensu
• País: Brasil
• Palavras-chave em Português: programação Criativa; design; plataformas digitais; pesquisa-ação; arte e novas tecnologias; comunidades virtuais
• Palavras-chave em Inglês: creative coding; design; digital platforms; action-research; art and new technologies; virtual communities
• Área do conhecimento CNPq: CIENCIAS SOCIAIS APLICADAS::ECONOMIA
• Link de acesso: http://tede2.espm.br/handle/tede/559

This research presents the process of creating a digital platform using an open source aiming to create a space that would make possible having a greater technological autonomy for the virtual creative coding community. It was assumed that the ability artist-programmers have to create their own creative tools could also be useful to develop their own digital platforms.The action-research was used as a guiding method, where nine participants discussed for six months strategies to promote the development of creative coding in Brazil, creating tools that would facilitate the connection among people, the dissemination and the content organization, plus the autonomy to add new functionalities to the platform. Throughout the process, interviews were held as well as online questionnaires, prototyping, WebAnalytics and customer satisfaction surveys. As a result, the site <www.encontrosdigitais.com.br> was launched on 03/29/2020, a space for learning art and technology. The platform gained the immediate support from hundreds of people, and by the final months of the research, a greater movement could be observed in the virtual community in activities in which the platform was related to. The success of the platform depends on power obstacles and change of habits. Data privacy, social and creative freedoms, critical view of algorithms, interfaces and platforms were some of the topics discussed throughout the research.