Detalhes bibliográficos
Ano de defesa: |
2017 |
Autor(a) principal: |
OLIMPIO, Ricardo José Barbosa
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Orientador(a): |
Campos, Gisela Belluzzo de |
Banca de defesa: |
Não Informado pela instituição |
Tipo de documento: |
Dissertação
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Tipo de acesso: |
Acesso aberto |
Idioma: |
por |
Instituição de defesa: |
Universidade Anhembi Morumbi
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Programa de Pós-Graduação: |
Programa de Pós-Graduação Mestrado em Design
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Departamento: |
Universidade Anhembi Morumbi::Diretoria de Pesquisa e Pós-graduação Stricto Sensu
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País: |
Brasil
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Palavras-chave em Português: |
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Área do conhecimento CNPq: |
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Link de acesso: |
http://sitios.anhembi.br/tedesimplificado/handle/TEDE/1689
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Resumo: |
This research seeks to deepen the knowledge related to the remix actions applied to digital graphic images in contemporary graphic design projects. Remix is the use and accumulation of layers from different origins, analog and digital, through actions resulting from collages, borrowings, appropriations or quotations, used in favor of a new imagetic design simulation levels challenges your agent’s imagination. The objective of this work is to investigate some cre- ation processes and their relevance to the results promoted by the hybridization and remixes of graphic fragments in the construction of new digital images, and for these analyzes were chosen some posters with singular languages in their visual configurations. The concept of remix in the field of graphic design and its languages was elaborated from the contribution of authors such as Bruno Munari, Donis A. Dondis and Rudolf Arnhein who bring us approaches on the elements of language and visual perception; Eduardo Navas, Lawrence Lessig and Kirby Ferguson collaborate with remix con- cepts; Levi Manovich with researches related to the aesthetics of remixability; Lucia Santaella and Jacques Aumont with studies on the cognitive image; Philip Meggs and Rafael Cardoso who contrib- ute with surveys on the history of graphic design; and Rick Poynor who brings us concepts of postmodern graphic design, among oth- ers that reinforce the theoretical scope during the investigation. Concepts and references are also brought from the universe of music, analog collage, language through technological aesthetics, and addressed in some graphic design productions, especially in the third and last part, composed by a case study on the design of the Brazilian designer Rico Lins in the visual configuration of the piece of publicity of the exhibition Brasil em Cartaz, event that took place in France in 2005. In short, it is concluded that remix is an important compositional action that intensifies the creative process and the imagination. |