Memes nas redes sociais: um instrumento de disputa ideológica (2016-2019)

Detalhes bibliográficos
Ano de defesa: 2022
Autor(a) principal: Silva , Vanile Cassimiro da lattes
Orientador(a): Silva , Carla Luciana Souza da lattes
Banca de defesa: Silva, Carla Luciana Souza da lattes, Silva , Marcio Antônio Both da lattes, Vieira , Demóstenes Dantas lattes
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Universidade Estadual do Oeste do Paraná
Marechal Cândido Rondon
Programa de Pós-Graduação: Programa de Pós-Graduação em História
Departamento: Centro de Ciências Humanas, Educação e Letras
País: Brasil
Palavras-chave em Português:
Área do conhecimento CNPq:
Link de acesso: https://tede.unioeste.br/handle/tede/6325
Resumo: The present dissertation investigates the use of internet memes as a dispute instrument of world conceptions in Brazil via social networking websites, between the years of 2016 and 2019. The advance of new communication and information technologies has made it possible to emerge new forms of organization as well as the deepening of capitalism, which has reflected directly into the 21st century class struggle dynamics. Thus, we debate the role played by memes in the consensus production process and also from the Discourse Analysis tools, we seek to map what are the meanings built through this feature that is being disputed, both by groupings that are positioned to the right and to the left. The differences and permanences of humorous processes linked to these productions also are part of this work. The sources used go through published memes by the Anticomunismo, Barbie e Ken Cidadãos de Bem, Comunistas Expropriados and Corrupção Brasileira Memes webpages, as well as its meme creator website, the CBM Generator.