Os contrapontos eleitorais e os cinco "Brasis" em Campanha pela Caravana JN

• Ano de defesa: 2009
• Autor(a) principal: Fernandes, Carla Montuori
• Orientador(a): Chaia, Vera Lúcia Michalany
• Tipo de documento: Tese
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Pontifícia Universidade Católica de São Paulo
• Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Ciências Sociais
• Departamento: Ciências Sociais
• País: BR
• Palavras-chave em Português: Eleição presidencial; Televisão; Política; Poder; Presidentes > Eleicoes > 2006 > Cobertura jornalistica > Brasil; Jornal Nacional (Programa de televisao)
• Palavras-chave em Inglês: Presidential election; Television; Politics; Power
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS
• Link de acesso: https://tede2.pucsp.br/handle/handle/4153

The dispute for the brazilian presidency in the elections of 2006 has been in a divergent scenario in regards to five regions of the country. The opinion polls shown on TV during the first term indicated the victory of the former candidate to his reelection, Luis Inácio Lula da Silva (PT), in Southeast, North and Northeast, without mentioning a defeat in central-west and South, where the candidate Geraldo Alckmin (PSDB), had the majority of the vote intentions. In order to cover the electoral campaign, a TV News, in Jornal Nacional, from a network called Rede Globo de Television broadcasted the Project named Caravana JN, that during 52 days performed daily reports in cities spread all over Brazil, with the objective to get to know the population wish regarding the new president. Due to the way that the campaign scenario and the political force that in Jornal Nacional has shown during its existence that we present the following question: Which was the posture adopted by Caravana JN during the electing period? In order to understand if the project has reflected some political tendency, we have opted to use the concept of validating in the reports, during the reconstruction of the electoral scenario in each city that has received the visit of Caravana JN. As a complimentary way of the research we have performed an analysis of the confluent points between the themes of Caravana JN and the agenda of the time that the free Electioneereing advertising of the candidates Lula (PT) and Alckmin (PSDB). A ransom about the Jornal Nacional trajectory, since the military dictatorship up to the election in 2006, performed with the intention of retaking the main aspects of the relation TV and power in Brazil