Sobre a veracidade dos ícones: a representação imagética à luz do pragmaticismo de Charles S. Peirce

Detalhes bibliográficos
Ano de defesa: 2019
Autor(a) principal: Figueiredo, Ed Alves de lattes
Orientador(a): Ibri, Ivo Assad
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Pontifícia Universidade Católica de São Paulo
Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Filosofia
Departamento: Faculdade de Filosofia, Comunicação, Letras e Artes
País: Brasil
Palavras-chave em Português:
Palavras-chave em Inglês:
Área do conhecimento CNPq:
Link de acesso: https://tede2.pucsp.br/handle/handle/22116
Resumo: The essential question we intend to analyze in this research is due to an old concern: why some social journalistic photographies are efficient in the sense of promoting an effective social action related to the fact denounced while others are not? Trying to go forward over the topic, we bring up the hypothesis by which the iconic and indexical aspects that constitute the photographic sign organize themselves in an specific way in order to let efficiency occurs. According to our hypothesis, this type of image, named here as efficient photography, keeps an indexical aspect that results from physical contact between object luminous emanation and the photographic apparatus. It confers on this photography enough similarity to logically represent its object, which is a characteristic of factual journalistic discourse. But this type of image has also a high iconic profile that comes from art and allows the image to metaphorically represent this object. Such hypothesis, theoretically based on Charles Sanders Peirce’s Pragmaticism, particularly on his semiotic theory, points out to the possibility of that photographic signs are constituted as indexical icons and that they determine predominantly emotional interpretants. This specific signal condition enable a considerable efficiency to this sort of photography concerning to its own purpose of causing enough social effects to determine new norms of conduct