A tutela da privacidade de dados na era do Big Data

Detalhes bibliográficos
Ano de defesa: 2020
Autor(a) principal: Russo, Rogério Agueda lattes
Orientador(a): Gusmão, José Roberto D'Affonseca
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Pontifícia Universidade Católica de São Paulo
Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Direito
Departamento: Faculdade de Direito
País: Brasil
Palavras-chave em Português:
Palavras-chave em Inglês:
Área do conhecimento CNPq:
Link de acesso: https://tede2.pucsp.br/handle/handle/23113
Resumo: This paper analyzes the protection of citizens’ privacy in the modern economy, based on the use of information from structured databases into business, in the most varied segments. As the Data Protection Act will be effective soon in Brazil, which guarantees new rights regarding personal data, new obligations and duties for data-processing agents will arise, emerging the necessity to comply with such rules. Considering data is deemed as the “new oil”, the compliance with legislation by the companies is essential for the sustainable use of technologies into business processes, as well for guarantying protection of citizens’ fundamental rights based on privacy. It will be presented the legal concepts related to the protection of personal data, as well as the innovations introduced by the new Brazilian rules, comparing with the European recent experience, as well as the businesses’ compliance journey observing the data protection