Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics
Main Author: | |
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Publication Date: | 2024 |
Format: | Master thesis |
Language: | eng |
Source: | Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) |
Download full: | http://hdl.handle.net/10362/178788 |
Summary: | This dissertation presents a comprehensive reflection on the business simulation performed as part of the Business in Practice Work Project, where the company managed in the simulation, Mudança Motors, navigated the complexities of the automotive industry. The dissertation is divided into two key parts. The first part offers a firm analysis of Mudança Motors' strategy, Sales & Marketing, and HR departments, using theoretical frameworks and industry comparisons to assess how the company navigated fleet electrification amid intense automotive competition. The second part offers a personal reflection on two critical incidents encountered during the team project. These incidents are examined through theoretical lenses, from which valuable leadership insights and skills are derived. Overall, this dissertation combines strategic business evaluation and personal development, offering a dual perspective on the challenges of managing a company as well as oneself in a dynamic team environment. |
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Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamicsApply theory in practiceBusiness simulationDevelop a business strategyIntegrate and coordinate decisions across business functionsManaging a businessReflective practiceSustainability and EsgTeam dynamicsDomínio/Área Científica::Ciências Sociais::Economia e GestãoThis dissertation presents a comprehensive reflection on the business simulation performed as part of the Business in Practice Work Project, where the company managed in the simulation, Mudança Motors, navigated the complexities of the automotive industry. The dissertation is divided into two key parts. The first part offers a firm analysis of Mudança Motors' strategy, Sales & Marketing, and HR departments, using theoretical frameworks and industry comparisons to assess how the company navigated fleet electrification amid intense automotive competition. The second part offers a personal reflection on two critical incidents encountered during the team project. These incidents are examined through theoretical lenses, from which valuable leadership insights and skills are derived. Overall, this dissertation combines strategic business evaluation and personal development, offering a dual perspective on the challenges of managing a company as well as oneself in a dynamic team environment.Baptista, JoãoRUNBannier, Hester Josje2024-10-022024-09-092026-09-09T00:00:00Z2024-10-02T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/178788TID:203868528enginfo:eu-repo/semantics/embargoedAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2025-03-31T01:55:07Zoai:run.unl.pt:10362/178788Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T20:39:32.508388Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse |
dc.title.none.fl_str_mv |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
title |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
spellingShingle |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics Bannier, Hester Josje Apply theory in practice Business simulation Develop a business strategy Integrate and coordinate decisions across business functions Managing a business Reflective practice Sustainability and Esg Team dynamics Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
title_short |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
title_full |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
title_fullStr |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
title_full_unstemmed |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
title_sort |
Business in practice: integrating theory and reality in the analysis of Mudanca Motors business performance and leadership dynamics |
author |
Bannier, Hester Josje |
author_facet |
Bannier, Hester Josje |
author_role |
author |
dc.contributor.none.fl_str_mv |
Baptista, João RUN |
dc.contributor.author.fl_str_mv |
Bannier, Hester Josje |
dc.subject.por.fl_str_mv |
Apply theory in practice Business simulation Develop a business strategy Integrate and coordinate decisions across business functions Managing a business Reflective practice Sustainability and Esg Team dynamics Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
topic |
Apply theory in practice Business simulation Develop a business strategy Integrate and coordinate decisions across business functions Managing a business Reflective practice Sustainability and Esg Team dynamics Domínio/Área Científica::Ciências Sociais::Economia e Gestão |
description |
This dissertation presents a comprehensive reflection on the business simulation performed as part of the Business in Practice Work Project, where the company managed in the simulation, Mudança Motors, navigated the complexities of the automotive industry. The dissertation is divided into two key parts. The first part offers a firm analysis of Mudança Motors' strategy, Sales & Marketing, and HR departments, using theoretical frameworks and industry comparisons to assess how the company navigated fleet electrification amid intense automotive competition. The second part offers a personal reflection on two critical incidents encountered during the team project. These incidents are examined through theoretical lenses, from which valuable leadership insights and skills are derived. Overall, this dissertation combines strategic business evaluation and personal development, offering a dual perspective on the challenges of managing a company as well as oneself in a dynamic team environment. |
publishDate |
2024 |
dc.date.none.fl_str_mv |
2024-10-02 2024-09-09 2024-10-02T00:00:00Z 2026-09-09T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10362/178788 TID:203868528 |
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http://hdl.handle.net/10362/178788 |
identifier_str_mv |
TID:203868528 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
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embargoedAccess |
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application/pdf |
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Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) |
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Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) |
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Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia |
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