The creative and cultural tourism ecosystem: A conceptual model

• Main Author: Salvado, Josefina
• Publication Date: 2020
• Other Authors: Ferreira, Ana, SERRA, JAIME, MARUJO, NOÉMI
• Format: Article
• Language: por
• Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
• Download full: http://hdl.handle.net/10174/29074; https://doi.org/10.18089/DAMeJ.2020.38.3
• topic: Ecosystem; Cultural and creative tourism; tourism experience

The cultural tourism ecosystem includes a strong creative dimension, to which is added a complex interconnectivity between stakeholders, resources and organizations, which extends across various spatial and sectorial scales. This article seeks to synthesize the cultural and creative tourism “state of the art” as a platform for the construction of a theoretical model guiding creative experience. Proposing a theoretical model, the researchers show a way for a better understanding of the complex creative system, without focusing on details but suggesting a global point of view. The aim is to understand the links between the ideas, determine the importance and relevance of arguments and use to approach the problems in a consistent way. The study is based on a diverse documental analysis and literature review, and aims to suggest a new “Creative Tourism Ecosystem model” which creates and delivers unique tourism experiences (endorsing co-creation of value), integrates responsible and collaborative approaches among all stakeholders (increasing coopetition network strategies) and is a sustainable catalyst for low-population density areas (reinforcing and safeguarding the cultural landscape). As a result, several benchmarks will be presented to illustrate best practices.