Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain

Bibliographic Details
Main Author: Morales, Laura Teresa Castellon
Publication Date: 2023
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: http://hdl.handle.net/10362/172352
Summary: Throughout the Business Project the team conducted an extensive market analysis and formulated a Go-To-Market strategy for advanced clinical simulation centers. To enhance strategic management, the Work Project conducted an in-depth analysis, identifying critical market uncertainties. Building upon this, three distinct scenarios were developed, and competitive advantages within each scenario were highlighted. Based on the findings of this paper, it can be inferred that the present circumstances closely resemble the base-case scenario, indicating a favorable window for market entry. However, it is crucial to consider associated risks before committing to a course of action.
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spelling Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in SpainMedical simulation marketStrategic managementMarket entryScenario analysisCEMS MIMDomínio/Área Científica::Ciências Sociais::Economia e GestãoThroughout the Business Project the team conducted an extensive market analysis and formulated a Go-To-Market strategy for advanced clinical simulation centers. To enhance strategic management, the Work Project conducted an in-depth analysis, identifying critical market uncertainties. Building upon this, three distinct scenarios were developed, and competitive advantages within each scenario were highlighted. Based on the findings of this paper, it can be inferred that the present circumstances closely resemble the base-case scenario, indicating a favorable window for market entry. However, it is crucial to consider associated risks before committing to a course of action.Castro, JoãoRUNMorales, Laura Teresa Castellon2023-09-282023-06-012029-06-01T00:00:00Z2023-09-28T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/172352TID:203517806enginfo:eu-repo/semantics/embargoedAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2024-09-30T01:42:38Zoai:run.unl.pt:10362/172352Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T18:54:20.598469Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
title Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
spellingShingle Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
Morales, Laura Teresa Castellon
Medical simulation market
Strategic management
Market entry
Scenario analysis
CEMS MIM
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
title_full Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
title_fullStr Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
title_full_unstemmed Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
title_sort Shaping the future of medical training: a scenario analysis for launching advanced clinical simulation centers as a holistic product in Spain
author Morales, Laura Teresa Castellon
author_facet Morales, Laura Teresa Castellon
author_role author
dc.contributor.none.fl_str_mv Castro, João
RUN
dc.contributor.author.fl_str_mv Morales, Laura Teresa Castellon
dc.subject.por.fl_str_mv Medical simulation market
Strategic management
Market entry
Scenario analysis
CEMS MIM
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Medical simulation market
Strategic management
Market entry
Scenario analysis
CEMS MIM
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description Throughout the Business Project the team conducted an extensive market analysis and formulated a Go-To-Market strategy for advanced clinical simulation centers. To enhance strategic management, the Work Project conducted an in-depth analysis, identifying critical market uncertainties. Building upon this, three distinct scenarios were developed, and competitive advantages within each scenario were highlighted. Based on the findings of this paper, it can be inferred that the present circumstances closely resemble the base-case scenario, indicating a favorable window for market entry. However, it is crucial to consider associated risks before committing to a course of action.
publishDate 2023
dc.date.none.fl_str_mv 2023-09-28
2023-06-01
2023-09-28T00:00:00Z
2029-06-01T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/172352
TID:203517806
url http://hdl.handle.net/10362/172352
identifier_str_mv TID:203517806
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron:RCAAP
instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron_str RCAAP
institution RCAAP
reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
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