Consumer engagement in social media brand communities
| Autor(a) principal: | |
|---|---|
| Data de Publicação: | 2022 |
| Outros Autores: | , , |
| Tipo de documento: | Outros |
| Idioma: | eng |
| Título da fonte: | Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) |
| Texto Completo: | http://hdl.handle.net/10362/128518 |
Resumo: | Santos, Z. R., Cheung, C. M. K., Coelho, P. S., & Rita, P. (2022). Consumer engagement in social media brand communities: A literature review. International Journal Of Information Management, 63(April), 1-38. [102457]. https://doi.org/10.1016/j.ijinfomgt.2021.102457 ---%ABS2% |
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Consumer engagement in social media brand communitiesA literature reviewConsumer engagementSocial mediaLiterature reviewIntegrative frameworkManagement Information SystemsInformation SystemsComputer Networks and CommunicationsMarketingInformation Systems and ManagementLibrary and Information SciencesArtificial IntelligenceSantos, Z. R., Cheung, C. M. K., Coelho, P. S., & Rita, P. (2022). Consumer engagement in social media brand communities: A literature review. International Journal Of Information Management, 63(April), 1-38. [102457]. https://doi.org/10.1016/j.ijinfomgt.2021.102457 ---%ABS2%With the prevalence of social media, a great deal of research has examined consumer engagement in social media brand communities. However, we lack a holistic understanding of the phenomena. Given the importance and relevance of this topic to Information Systems researchers, this study aims to summarise the current state of research on the topic and identify research gaps. Following the descriptive search approach, this study identifies and analyses 134 articles. Our analysis shows that prior studies adopted various research approaches and methods to study consumer engagement in social media brand communities. In addition, researchers adopted varied definitions and studied consumer engagement using the attitudinal, behavioural, and motivational dimensions. Our analysis also shows that Uses and Gratifications Theory and Social Identification Theory were the most referred theories in prior studies. Finally, we conclude our study by proposing an integrative framework and suggesting research opportunities and future research directions.NOVA Information Management School (NOVA IMS)Information Management Research Center (MagIC) - NOVA Information Management SchoolRUNSantos, Zélia RaposoCheung, Christy M. K.Coelho, Pedro SimõesRita, Paulo2024-12-31T01:31:25Z2022-04-012022-04-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/other38application/pdfhttp://hdl.handle.net/10362/128518eng0268-4012PURE: 35127133https://doi.org/10.1016/j.ijinfomgt.2021.102457info:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2025-01-06T01:33:44Zoai:run.unl.pt:10362/128518Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T17:28:19.400444Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse |
| dc.title.none.fl_str_mv |
Consumer engagement in social media brand communities A literature review |
| title |
Consumer engagement in social media brand communities |
| spellingShingle |
Consumer engagement in social media brand communities Santos, Zélia Raposo Consumer engagement Social media Literature review Integrative framework Management Information Systems Information Systems Computer Networks and Communications Marketing Information Systems and Management Library and Information Sciences Artificial Intelligence |
| title_short |
Consumer engagement in social media brand communities |
| title_full |
Consumer engagement in social media brand communities |
| title_fullStr |
Consumer engagement in social media brand communities |
| title_full_unstemmed |
Consumer engagement in social media brand communities |
| title_sort |
Consumer engagement in social media brand communities |
| author |
Santos, Zélia Raposo |
| author_facet |
Santos, Zélia Raposo Cheung, Christy M. K. Coelho, Pedro Simões Rita, Paulo |
| author_role |
author |
| author2 |
Cheung, Christy M. K. Coelho, Pedro Simões Rita, Paulo |
| author2_role |
author author author |
| dc.contributor.none.fl_str_mv |
NOVA Information Management School (NOVA IMS) Information Management Research Center (MagIC) - NOVA Information Management School RUN |
| dc.contributor.author.fl_str_mv |
Santos, Zélia Raposo Cheung, Christy M. K. Coelho, Pedro Simões Rita, Paulo |
| dc.subject.por.fl_str_mv |
Consumer engagement Social media Literature review Integrative framework Management Information Systems Information Systems Computer Networks and Communications Marketing Information Systems and Management Library and Information Sciences Artificial Intelligence |
| topic |
Consumer engagement Social media Literature review Integrative framework Management Information Systems Information Systems Computer Networks and Communications Marketing Information Systems and Management Library and Information Sciences Artificial Intelligence |
| description |
Santos, Z. R., Cheung, C. M. K., Coelho, P. S., & Rita, P. (2022). Consumer engagement in social media brand communities: A literature review. International Journal Of Information Management, 63(April), 1-38. [102457]. https://doi.org/10.1016/j.ijinfomgt.2021.102457 ---%ABS2% |
| publishDate |
2022 |
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2022-04-01 2022-04-01T00:00:00Z 2024-12-31T01:31:25Z |
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info:eu-repo/semantics/publishedVersion |
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info:eu-repo/semantics/other |
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other |
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publishedVersion |
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http://hdl.handle.net/10362/128518 |
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http://hdl.handle.net/10362/128518 |
| dc.language.iso.fl_str_mv |
eng |
| language |
eng |
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0268-4012 PURE: 35127133 https://doi.org/10.1016/j.ijinfomgt.2021.102457 |
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info:eu-repo/semantics/openAccess |
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openAccess |
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38 application/pdf |
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