O estilo televisivo e a figuração da mineiridade em programas de caráter regional

• Ano de defesa: 2017
• Autor(a) principal: Marcos Vinicius Meigre e Silva
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade Federal de Minas Gerais; UFMG
• Palavras-chave em Português: Modelo de negócio televisivo; Mediações; Estilo televisivo; Mineiridade; Televisão; Comunicação; Televisão Programas
• Link de acesso: http://hdl.handle.net/1843/BUOS-AVGN5E

This is the first analitic exercises from the visual representation of minerity in different television business. We pretend identify which different TV channel act like a mediator to represent regional identity. For this task, we collect one month (march 2015) from these TV programs: Terra de Minas (TV Globo Minas, commercial TV), Bem Cultural (Rede Minas, public TV), and Triângulo das Geraes (CineBrasilTV, cable TV). To this defense, we draw a panorama about the importance of visuality in television researches and the cultural TV function; we explained about minerity and your discursive construction, ending with a small discussion about our conception about mediation. In the second chapter, we focused in TV regionalism and differentiate the TV business, appointing your functions. The third chapter discuss the methodology based on JeremyButlers precepts, who says that style exists in all TV programs. We identify three analytic operators in the programs: scenography, subjects activity and soundtrack (these operators were the most important, but we considered others, like camera movement and framework). From these operators, we noted three analytic categories: the literacys role to represent popular and legitimated people base on institutional knowledge; representation of the mining religiosity; and subject acts (the act based on minerity). At the chapter four, we discuss each attraction and verify singularities about minerity: Terra de Minas evoke the performance of subjects, showing them at the kitchen, preparing typical food. Bem Cultural is another attraction that emphasizes food, but they only show the subjects at the markets and fairs, searching food like a pilgrimage. Public TV evoke traditional habits about places where the subjects find affectivity. And Triângulo das Geraes has a rigid narrative structure, with few variations, so this is the attraction that shows minerity in the verbal discourse. We understand minerity is built at the discourse, and it was worked at the TV programs to attend interests from each TV business model