Detalhes bibliográficos
Ano de defesa: |
2016 |
Autor(a) principal: |
Buzin, E.J.W.K.
 |
Orientador(a): |
Venturoli, Fabio
 |
Banca de defesa: |
Venturoli, Fabio
,
Calil, Francine Neves,
Chagas, Matheus Peres,
Fernandes, Paulo Marçal,
Ferreira, Gislene Auxiliadora |
Tipo de documento: |
Tese
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Tipo de acesso: |
Acesso aberto |
Idioma: |
por |
Instituição de defesa: |
Universidade Federal de Goiás
|
Programa de Pós-Graduação: |
Programa de Pós-graduação em Agronomia (EAEA)
|
Departamento: |
Escola de Agronomia e Engenharia de Alimentos - EAEA (RG)
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País: |
Brasil
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Palavras-chave em Português: |
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Palavras-chave em Inglês: |
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Área do conhecimento CNPq: |
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Link de acesso: |
http://repositorio.bc.ufg.br/tede/handle/tede/6022
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Resumo: |
To characterize the market of organic products in Goiânia-GO used methodologies through the provision to pay. This technique was used in this study in order to identify the willingness to pay for organic food. They were surveyed two distinct groups in the city of Goiania-GO: Consumers conventional fairs and consumer fairs organic food. It was also carried out to identify the profile of these consumers and the group of organic producers who market in organic fairs of Goiania. For consumers of conventional fairs, we found the average age of the sample population of 29.7 years. 50% of respondents have incomplete and complete higher education. As to gender, 62.1% are female. The average monthly income is between 1,201 and 3,600 reais. These consumers, 85.6% said they would like their family to consume only organic products. For consumers of organic food was found that 59.4% of people have completed higher education and graduate and 65.6% with income above R $ 4,801.00. It used the chi square test proved that for the provision of track to pay up to 20% more and the provision of track to pay over 30% more there is no difference between the behavior of consumers of organic food and food conventional. The two consumer groups said they do not find organic products with ease. The producer group, 58.33% have completed higher education and graduate. 41.67%, which does not have specific technical assistance for organic farming. With the application of chi-squared test was obtained (χ2 = 5.89; p <0.02) stating that there is demand for organic products by the food consumers of conventional trade. The results show that the production chain of organic foods is incomplete, due to that there is a group of consumers that is not served in difficult function to find this kind of food in retail outlets. |