Saber, poder e sujeito no dispositivo da moda

Detalhes bibliográficos
Ano de defesa: 2013
Autor(a) principal: Paixão, Humberto Pires da lattes
Orientador(a): Sousa, Kátia Menezes de lattes
Banca de defesa: Sousa, Kátia Menezes de, Sargentini, Vanice Maria Oliveira, Paniago, Maria de Lourdes Faria dos Santos
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Universidade Federal de Goiás
Programa de Pós-Graduação: Programa de Pós-graduação em Letras e Linguística (FL)
Departamento: Faculdade de Letras - FL (RG)
País: Brasil
Palavras-chave em Português:
Palavras-chave em Inglês:
Área do conhecimento CNPq:
Link de acesso: http://repositorio.bc.ufg.br/tede/handle/tede/3220
Resumo: This work originated from reflections offered by the reading the Michel Foucault’s work The Archaeology of Knowledge (2009a). It aims to highlight and investigate statements that could and have actually been made, constituting knowledge and power in the fashion field. If it is true that all knowledge evokes power and vice versa, then it is valid to question what power relations and consequently what knowledge established by/in the fashion universe are these, as well as the existing implications on the objectification/subjectification of individuals. In other words, it is valid to question, among other things, what kind of subjects are constituted through what circulates in the media about fashion and to whom or what these new aesthetic and behavioral standards serve. Our hypothesis therefore may be described as follows: fashion is a discursive deployment in which/through which docile and useful individuals for societies ruled by production and consumption are created, or even a deployment that controls the population as it produces the illusion that it leads to well-being and happiness. Our hypothesis is therefore based on the postulates of French-oriented Discourse Analysis, especially on the contributions brought to it by Michel Foucault’s reflections. Through Foucault's notion of the deployment, this work aims to deal with some topics that operate on and should be considered in the study of processes related to fashion. Paraphrasing the French philosopher himself, it aims to understand the power-knowledge regime that sustains the fashion discourse and forges certain subjectivities. This therefore means considering the fact that fashion is talked about, bearing in mind who is allowed to do it and the places where it is done, in other words, the fact of placing fashion into discourse.