Detalhes bibliográficos
Ano de defesa: |
2018 |
Autor(a) principal: |
Carvalho, Guilherme Moreira de
![lattes](/bdtd/themes/bdtd/images/lattes.gif?_=1676566308) |
Orientador(a): |
Dias, Robson Borges
![lattes](/bdtd/themes/bdtd/images/lattes.gif?_=1676566308) |
Banca de defesa: |
Não Informado pela instituição |
Tipo de documento: |
Dissertação
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Tipo de acesso: |
Acesso aberto |
Idioma: |
por |
Instituição de defesa: |
Universidade Católica de Brasília
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Programa de Pós-Graduação: |
Programa Stricto Sensu em Comunicação
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Departamento: |
Escola de Educação, Tecnologia e Comunicação
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País: |
Brasil
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Palavras-chave em Português: |
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Palavras-chave em Inglês: |
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Área do conhecimento CNPq: |
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Resumo em Inglês: |
This dissertation aimed to discuss the communication interactions in the "man-machine" perspective suggested by Morgan (1998) based on the perception of managers of a departmental unit (entitled "Mother Board"). To reach the objectives, the qualitative and exploratory methodology was adopted. Interviews were conducted (semi-structured questions), with the purpose of verifying the perception about the communication flows established in the system entitled "Management Information System Z - Portfolio of Programs and Projects", with reference to the cognitive operators of Complexity commented on by Mariotti (2007), such as "1- Subject-Object Interaction"; 2 - "Circularity"; 3- "Dialog Operator"; 4- "Self-production" and 5- "Hologram Operator". Finally, the research results pointed to the perception of pragmatic and functional communication as the guiding principle of the work team of the "Mother" Board. The metaphor "man-machine" represents a dimension of work and the team, relating to other knowledge and contexts such as culture, chance and imponderable (Complexity). |
Link de acesso: |
https://bdtd.ucb.br:8443/jspui/handle/tede/2477
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Resumo: |
This dissertation aimed to discuss the communication interactions in the "man-machine" perspective suggested by Morgan (1998) based on the perception of managers of a departmental unit (entitled "Mother Board"). To reach the objectives, the qualitative and exploratory methodology was adopted. Interviews were conducted (semi-structured questions), with the purpose of verifying the perception about the communication flows established in the system entitled "Management Information System Z - Portfolio of Programs and Projects", with reference to the cognitive operators of Complexity commented on by Mariotti (2007), such as "1- Subject-Object Interaction"; 2 - "Circularity"; 3- "Dialog Operator"; 4- "Self-production" and 5- "Hologram Operator". Finally, the research results pointed to the perception of pragmatic and functional communication as the guiding principle of the work team of the "Mother" Board. The metaphor "man-machine" represents a dimension of work and the team, relating to other knowledge and contexts such as culture, chance and imponderable (Complexity). |