Guggenheim Bilbao: o museu franquia dez anos depois

Detalhes bibliográficos
Ano de defesa: 2007
Autor(a) principal: Saad, Silverio Syllas
Orientador(a): Fabbrini, Ricardo Nascimento
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Pontifícia Universidade Católica de São Paulo
Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Filosofia
Departamento: Filosofia
País: BR
Palavras-chave em Português:
Palavras-chave em Inglês:
Área do conhecimento CNPq:
Link de acesso: https://tede2.pucsp.br/handle/handle/11743
Resumo: This paper refers to the new function of the museum at the present time according to the change of its logic of functioning from the 80's to the present day. The projects of unlimited expansion of the museums with the building of seats in other countries approach their way of management of the one of the big, corporative and multinational companies. The inexhaustive search for private financing made the museums adopt new ways of corporative management, which united their public identity with the private one. Here, the name of the companies are directly associated with the high culture. The Guggenheim of Bilbao, object of this study, represents a mutinational company of american culture, but the basque people see themselves reflected in that architectural language. These two paradoxical statements show the complexity of this museum in particular. Thus, the central purpose of this study is to understand why the museum Guggenheim appears as a great representative of the logic of the consumption society