Uma análise das redes sociais digitais: a interação do mundo real e virtual

Detalhes bibliográficos
Ano de defesa: 2011
Autor(a) principal: Scarano, Davidson lattes
Orientador(a): Silva, Alexandre Campos
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Pontifícia Universidade Católica de São Paulo
Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Tecnologias da Inteligência e Design Digital
Departamento: Faculdade de Ciências Exatas e Tecnologia
País: BR
Palavras-chave em Português:
Palavras-chave em Inglês:
Área do conhecimento CNPq:
Link de acesso: https://tede2.pucsp.br/handle/handle/18090
Resumo: It made a presentation of virtual social networks as social software. We used the qualitative methodology literature related to the issue of giving theoretical support for the analysis of sites for such, we used the authors Pierre Levy, Don Tapscott, Henry Jankins and Erik Qualman. I analyze Facebook, YouTube and Twitter because each network has a feature that makes it unique. The three chosen are: Facebook (one of the largest social networks today). YouTube (social networking to post videos). Twitter (the microblogging social network for rapid dissemination of information). The forms of analysis are exploratory in the context of the site. Shows the effect of these social networks in the real world and its influence in politics, success stories like Barack Obama in the United States of America, the national mobilization against the FARC in Colombia, the revolution of the Arab world and Islam's successes in Brazil, Plinio de Arruda and Silva in the presidential elections of 2010. After the effect of these social networks on television stations showing Survivour the case in the U.S. and in Brazil, two cases that influenced the Globo network. In addition, trends and interactions between businesses developed by broadcasters and social networks. By analyzing the community 4chan, I see how the community started a joke / b / has become one of the two largest groups in the world Hackerativismo. I conclude this work by analyzing how social networks are, in fact, increasingly used to support actions in the real world thanks to the collective rapid deployment