Detalhes bibliográficos
| Ano de defesa: |
2006 |
| Autor(a) principal: |
Rocco Junior, Ary José |
| Orientador(a): |
Costa, Rogério da |
| Banca de defesa: |
Não Informado pela instituição |
| Tipo de documento: |
Tese
|
| Tipo de acesso: |
Acesso aberto |
| Idioma: |
por |
| Instituição de defesa: |
Pontifícia Universidade Católica de São Paulo
|
| Programa de Pós-Graduação: |
Programa de Estudos Pós-Graduados em Comunicação e Semiótica
|
| Departamento: |
Comunicação
|
| País: |
BR
|
| Palavras-chave em Português: |
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| Palavras-chave em Inglês: |
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| Área do conhecimento CNPq: |
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| Link de acesso: |
https://tede2.pucsp.br/handle/handle/4838
|
Resumo: |
The virtual communities make up real groups of people using the computer network who determine sources of values which, in turn, frame behaviors as well as social organizations in the Internet. The aim of this work is to go into the changes that such communities insert in the culture involving soccer as being a means of entertainment and consumption. The importance of this sport as an element that upholds the national identity is gradually losing ground to the supranational soccer associations. In a great extent all this is due to transformation caused by the coming and spread of information technology, of which the Internet, the mobile phone and the digital tv are best examples. Thus, different forms of virtual fan groups have arisen in Brazil amongst the so-called cyberculture. Some of those groups are true examples of collective intelligence; others are manifestations of power and authority and a less active third group is guided to consume products entirely related to the most popular sport throughout the world. Thus, our intention in this survey was to identify and analyse the characteristics of virtual communities of football supporters that make up the four main sporting associations of São Paulo State Santos Futebol Clube, São Paulo Futebol Clube, Sociedade Esportiva Palmeiras and Sport Club Corinthians Paulista , aiming, this way, at observing the various purposes that motivate this virtual gathering in the cyberspace. Over fifteen months, twelve sites related to the theme were monitored, and fifty-seven people, including journalists, scholars, and members of organaized supporting associatins, were interviewed for the survey s achievement. We intend, therefore, to show that the worldwide computer net works out, regarding São Paulo s football culture as a mirror of social life, both in its most positive aspects and in its most negative ones |
