Detalhes bibliográficos
| Ano de defesa: |
2010 |
| Autor(a) principal: |
Batista, Joana D Arc da Penha |
| Orientador(a): |
Silveira, Regina Célia Pagliuchi da |
| Banca de defesa: |
Não Informado pela instituição |
| Tipo de documento: |
Dissertação
|
| Tipo de acesso: |
Acesso aberto |
| Idioma: |
por |
| Instituição de defesa: |
Pontifícia Universidade Católica de São Paulo
|
| Programa de Pós-Graduação: |
Programa de Estudos Pós-Graduados em Língua Portuguesa
|
| Departamento: |
Língua Portuguesa
|
| País: |
BR
|
| Palavras-chave em Português: |
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| Palavras-chave em Inglês: |
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| Área do conhecimento CNPq: |
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| Link de acesso: |
https://tede2.pucsp.br/handle/handle/14625
|
Resumo: |
Aim: This piece of work, in the field of the studies in Portuguese language, aims at analyzing multimodal expressions used in the processes of socially representing the Brazilian Negro. These expressions are embodied in (1) one full news text, (2) four segments of news texts, and (3) five advertisement texts which were published in news papers of the city of São Paulo, from August 2008 to June 2009. Justification / Hypothesis: In order to accomplish this, we adopt a number of theoretical and methodological assumptions provided by the Critical Discourse Analysis, within the scopes of two of its study lines, namely the sociocognitive and sociosemiotic ones. According to the sociocognitive line, we analyze the texts based upon the perspective that the nowadays social representations of the Negro were, actually, construed in the past, when the black people used to be seen as objects of commercial trade, due to their status of nom-human beings. As for the sociosemiotic line, as a basis for the analysis of the expressions employed, we understand that the multimodal composition processes comprehend the sum of meanings construed thanks to the ties of complementarity between verbal and visual elements. Results: The analyses allow us to verify that, in current newspapers of São Paulo city, the image of the Negro may be related to poverty, violence, and supposed lower class occupations, such as soccer players and maid servants on interfaces with slave work |
