Mapping-out export opportunities for Brazilian products to the BRICS

• Ano de defesa: 2017
• Autor(a) principal: Bassetti, Diogo Ribas
• Orientador(a): Ferraz, Lucas Pedreira do Couto
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: eng
• Palavras-chave em Português: Oportunidades de exportação; Promoção de exportações; Exportações brasileiras para o BRICS; Brasil
• Palavras-chave em Inglês: Decision support model; Export opportunities; Export promotion; Brazil exports to the BRICS; Brazil
• Link de acesso: http://hdl.handle.net/10438/18821

This study aims to identify export opportunities for Brazilian products to other countries of the BRICS. It utilized the Decision Support Model (DSM), created by Cuyvers et al (1995), with the intent of assisting policy makers and instituitions by identifying and filtering foreign markets and as a result detecting export opportunities. This is the first application of the DSM to Brazil, therefore the literature has no history about Brazilian export opportunities in reference of this model. The analysis made had as input the HS 6-digit level of disaggregation of products, being able to retain a high level of depth regarding the right selection of products in the BRICS’ import market, aside from Brazil. The overall analysis was made between 2011 and 2015. The results of the model showed 1,113 products which can be successfully exported to Russia, China, India and South Africa, evaluated as realistic export opportunities, and following a Marketshare analysis, between 80% and 95% of those products, with small variations from year to year, are not explored or explored very little by Brazil’s exporters. The model also exposed 292 products in which Brazil already has or had expertise in exporting. Also, it was calculated the potential value of those exports: the year of 2014 a total US$ 136.9 billions of dollars; for the year of 2015, 101.7 billions of dollars; and considering products selected by Brazil’s export capacity, for 2014, 62.3 billions of dollars; for 2015, 43 billions of dollars.