O papel da internacionalização na inovação das indústrias de alta tecnologia em países emergentes: o caso da Embraer

• Ano de defesa: 2015
• Autor(a) principal: Lima, Antonio Carlos
• Orientador(a): Amatucci, Marcos
• Banca de defesa: Borini, Felipe Mendes , Maccari, Emerson Antonio
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Associação Escola Superior de Propaganda e Marketing
• Programa de Pós-Graduação: Programa de Mestrado em Administração da ESPM
• Departamento: Gestão Internacional
• País: BR
• Palavras-chave em Português: Inovação; internacionalização; subsidiárias; transferência de conhecimento
• Palavras-chave em Inglês: Innovation; internationalization; subsidiaries; knowledge transfer
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO::ADMINISTRACAO DE SETORES ESPECIFICOS
• Link de acesso: http://tede2.espm.br/handle/tede/31

The International competitiveness has made technological innovation one of the essential factors for the strengthening, development and projection of multinational organizations. In the international context, technological innovation gains unique contours on the exploration of competitive advantages, which means a significant impact on business management. The higher the innovative growth, the greater the capital have needs, specialized personnel of high level, diversification and accurate techniques, in addition risks and costs that need to be accepted. To survive and expand, the international transfer of knowledge gained prominence in the consolidation of the competitive advantage of multinational companies, since innovation is linked to the business ability to reinvent itself. The usual model of knowledge transfer focuses on mother-subsidiary process. However, the strategic importance of the subsidiary has grown significantly in recent years, not only in generating profit, but also mainly in its ability to actively contribute to the competitive advantage increment. This paper investigates the role of internationalization of companies in the incorporation of innovation through its subsidiaries abroad. For this, a qualitative research methodology, with single case study, whose study was applied, the EMBRAER company, where it seeks to understand the importance of venturing across borders for the acquisition and learning the innovation in consolidating its national position and internationally.