Estratégias de interação do programa Castelo Rátim-Bum: das formas de vida aos regimes de interação

• Ano de defesa: 2016
• Autor(a) principal: Castro, Carolina Mazzaron de
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Universidade de Franca; Brasil; Pós-Graduação; Programa de Mestrado em Linguística; UNIFRAN
• Palavras-chave em Português: Semiótica; Interação; Programas audiovisuais; Castelo Rá-Tim-Bum; CNPQ::LINGUISTICA, LETRAS E ARTES::LINGUISTICA
• Link de acesso: https://repositorio.cruzeirodosul.edu.br/handle/123456789/676

Due to several problems of formal education in Brazil, which are well observed by results from PISA, ENADE, ESMS, PROOF BRAZIL, among other evaluations (1), and considering new meanings of production and socialization of knowledge that have significantly changed the contemporary forms of life (2), our study aims to analyze the audiovisual educational program Castelo Ra-Tim-Bum, which is classified as a serie that combines education and entertainment, and has been maintained on the air since 1994. We will analyze how occurs the relationship among the subjects of this non-formal educational process, that establishes motivation and public adhesion to such proposal. If many studies claim that one of the problems of education nowadays is the lack of adequate educational practices that accompany new characteristics of the society and students, it is intriguing to know which ways of life are manifested in this television program and how they moralize the students. Our analysis will be supported by the French semiotics theory, using its interaction regimes and forms of life, in order to present the strategies and persuasion forms that Castelo Ra-Tim-Bum uses.