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Commercial analysis in project appraisal

Bibliographic Details
Main Author: Moutinho, Nuno
Publication Date: 2014
Other Authors: Mouta, Helena
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: http://hdl.handle.net/10198/15847
Summary: An adequate analysis of investment projects should provide a knowledge of the commercial factors that are critical to the success of the project. The evaluation of a project should identify the problems associated with the market where the project will be placed and develop the relevant market competencies to allow the project to meet the market’s expectations and face its competition. As such, project appraisal should analyse the aspects associated with the project’s commercial dynamic and, therefore, this work supports the idea that project appraisal should include an analysis of the commercial area.
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spelling Commercial analysis in project appraisalProject appraisalCommercial analysisAn adequate analysis of investment projects should provide a knowledge of the commercial factors that are critical to the success of the project. The evaluation of a project should identify the problems associated with the market where the project will be placed and develop the relevant market competencies to allow the project to meet the market’s expectations and face its competition. As such, project appraisal should analyse the aspects associated with the project’s commercial dynamic and, therefore, this work supports the idea that project appraisal should include an analysis of the commercial area.Biblioteca Digital do IPBMoutinho, NunoMouta, Helena2018-02-20T16:20:34Z20142014-01-01T00:00:00Zconference objectinfo:eu-repo/semantics/publishedVersionapplication/pdfhttp://hdl.handle.net/10198/15847engMoutinho, Nuno; Mouta, Helena (2014). Commercial analysis in project appraisal. In 2nd International Conference on Project Evaluation (ICOPEV). Guimarães. ISBN 978-989-97050-3-6info:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2025-02-25T12:05:40Zoai:bibliotecadigital.ipb.pt:10198/15847Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T11:32:19.948292Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Commercial analysis in project appraisal
title Commercial analysis in project appraisal
spellingShingle Commercial analysis in project appraisal
Moutinho, Nuno
Project appraisal
Commercial analysis
title_short Commercial analysis in project appraisal
title_full Commercial analysis in project appraisal
title_fullStr Commercial analysis in project appraisal
title_full_unstemmed Commercial analysis in project appraisal
title_sort Commercial analysis in project appraisal
author Moutinho, Nuno
author_facet Moutinho, Nuno
Mouta, Helena
author_role author
author2 Mouta, Helena
author2_role author
dc.contributor.none.fl_str_mv Biblioteca Digital do IPB
dc.contributor.author.fl_str_mv Moutinho, Nuno
Mouta, Helena
dc.subject.por.fl_str_mv Project appraisal
Commercial analysis
topic Project appraisal
Commercial analysis
description An adequate analysis of investment projects should provide a knowledge of the commercial factors that are critical to the success of the project. The evaluation of a project should identify the problems associated with the market where the project will be placed and develop the relevant market competencies to allow the project to meet the market’s expectations and face its competition. As such, project appraisal should analyse the aspects associated with the project’s commercial dynamic and, therefore, this work supports the idea that project appraisal should include an analysis of the commercial area.
publishDate 2014
dc.date.none.fl_str_mv 2014
2014-01-01T00:00:00Z
2018-02-20T16:20:34Z
dc.type.driver.fl_str_mv conference object
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10198/15847
url http://hdl.handle.net/10198/15847
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv Moutinho, Nuno; Mouta, Helena (2014). Commercial analysis in project appraisal. In 2nd International Conference on Project Evaluation (ICOPEV). Guimarães. ISBN 978-989-97050-3-6
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron:RCAAP
instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron_str RCAAP
institution RCAAP
reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
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