Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty

Bibliographic Details
Main Author: Ana Patrícia Rego de Castro
Publication Date: 2017
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: https://hdl.handle.net/10216/106985
id RCAP_b5ed2a781a551d5c43e02528da885dce
oai_identifier_str oai:repositorio-aberto.up.pt:10216/106985
network_acronym_str RCAP
network_name_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository_id_str https://opendoar.ac.uk/repository/7160
spelling Customer engagement in virtual social network brand communities: drivers and impact on brand loyaltyEconomia e gestãoEconomics and Business2017-09-152017-09-15T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttps://hdl.handle.net/10216/106985TID:201926385engAna Patrícia Rego de Castroinfo:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2025-02-27T19:01:59Zoai:repositorio-aberto.up.pt:10216/106985Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T23:05:59.767654Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
title Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
spellingShingle Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
Ana Patrícia Rego de Castro
Economia e gestão
Economics and Business
title_short Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
title_full Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
title_fullStr Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
title_full_unstemmed Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
title_sort Customer engagement in virtual social network brand communities: drivers and impact on brand loyalty
author Ana Patrícia Rego de Castro
author_facet Ana Patrícia Rego de Castro
author_role author
dc.contributor.author.fl_str_mv Ana Patrícia Rego de Castro
dc.subject.por.fl_str_mv Economia e gestão
Economics and Business
topic Economia e gestão
Economics and Business
publishDate 2017
dc.date.none.fl_str_mv 2017-09-15
2017-09-15T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://hdl.handle.net/10216/106985
TID:201926385
url https://hdl.handle.net/10216/106985
identifier_str_mv TID:201926385
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron:RCAAP
instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron_str RCAAP
institution RCAAP
reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
_version_ 1833600007617380352

Similar Items