Text Mining Research Project: Internship at Ageas Portugal

Bibliographic Details
Main Author: Teixeira, Daniel Rocha
Publication Date: 2021
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: http://hdl.handle.net/10362/128809
Summary: Internship Report presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics
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spelling Text Mining Research Project: Internship at Ageas PortugalText miningText analyticsNatural language processingSentiment analysisTopic classificationInternship Report presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced AnalyticsAs an insurance company, Ageas Portugal has lots of data related to their customers. Usually, most of data used by companies (disregarding few companies that already use advanced machine learning and artificial intelligence techniques) are structured data, that are known as formatted datasets and tables with customer information. But, with the advance of technology, more companies are starting to use their unstructured data, which could be helpful to find insights and achieve goals. From the different data sources in human language form the company has as emails, customer surveys, medical transcriptions and etc., we have agreed an email database would be the best option for the project development. This type of data requires a very thorough data preparation as there are irrelevant parts within emails as signatures and disclaimers, which should be excluded. Analyzing customer’s interaction with the company we could find insights about how to increase sales and reduce churn rate. We have applied two Text Mining techniques (Sentiment Analysis and Topic Classification) and a proof of concept was conducted. It showed that clients who send or are mentioned in emails tend to cancel their policies at higher rate than those without emails, even if the email’s topic is not related to cancellation. It has also showed that the effect of sentiment on cancellations behavior appears to be mixed, requiring further analysis. The full project was developed in Python but there was also a comparison with other market solutions as Amazon Web Services, SAS, Google Cloud and Microsoft Azure, in order to find the best Text Mining tool to fit with the company. As expected, Python was elected as the best option.Pinheiro, Flávio Luís PortasRUNTeixeira, Daniel Rocha2021-12-07T16:58:16Z2021-11-262021-11-26T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/128809TID:202809668enginfo:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2024-05-22T17:57:26Zoai:run.unl.pt:10362/128809Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T17:28:42.870435Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Text Mining Research Project: Internship at Ageas Portugal
title Text Mining Research Project: Internship at Ageas Portugal
spellingShingle Text Mining Research Project: Internship at Ageas Portugal
Teixeira, Daniel Rocha
Text mining
Text analytics
Natural language processing
Sentiment analysis
Topic classification
title_short Text Mining Research Project: Internship at Ageas Portugal
title_full Text Mining Research Project: Internship at Ageas Portugal
title_fullStr Text Mining Research Project: Internship at Ageas Portugal
title_full_unstemmed Text Mining Research Project: Internship at Ageas Portugal
title_sort Text Mining Research Project: Internship at Ageas Portugal
author Teixeira, Daniel Rocha
author_facet Teixeira, Daniel Rocha
author_role author
dc.contributor.none.fl_str_mv Pinheiro, Flávio Luís Portas
RUN
dc.contributor.author.fl_str_mv Teixeira, Daniel Rocha
dc.subject.por.fl_str_mv Text mining
Text analytics
Natural language processing
Sentiment analysis
Topic classification
topic Text mining
Text analytics
Natural language processing
Sentiment analysis
Topic classification
description Internship Report presented as the partial requirement for obtaining a Master's degree in Data Science and Advanced Analytics
publishDate 2021
dc.date.none.fl_str_mv 2021-12-07T16:58:16Z
2021-11-26
2021-11-26T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/128809
TID:202809668
url http://hdl.handle.net/10362/128809
identifier_str_mv TID:202809668
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron:RCAAP
instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron_str RCAAP
institution RCAAP
reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
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