DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY
Main Author: | |
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Publication Date: | 2012 |
Language: | eng |
Source: | Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) |
Download full: | http://hdl.handle.net/10174/7412 https://doi.org/10.1142/9789814407724_0017 |
Summary: | Data mining applications are common for quantitative modelling management problems resolution. As their learning curve has been very much simplified, is no surprise that many users try to apply data mining methods to data bases in a non-planned way. In this chapter, the CRISP-DM process model methodology is presented with the intention of avoiding common traps in data mining applications utilization. The use of this methodology is exemplified with serveral cases of application developed by the authors. |
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DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERYData miningprocess modelCRISP-DMData mining applications are common for quantitative modelling management problems resolution. As their learning curve has been very much simplified, is no surprise that many users try to apply data mining methods to data bases in a non-planned way. In this chapter, the CRISP-DM process model methodology is presented with the intention of avoiding common traps in data mining applications utilization. The use of this methodology is exemplified with serveral cases of application developed by the authors.World Scientific Publishing Co. Pte. Ltd.2013-01-17T16:57:08Z2013-01-172012-12-01T00:00:00Zbook partinfo:eu-repo/semantics/publishedVersionhttp://hdl.handle.net/10174/7412http://hdl.handle.net/10174/7412https://doi.org/10.1142/9789814407724_0017engQuantitative modelling in marketing and management / by Luiz Moutinho (University of Glasgow, UK) and Kun-Huang Huarng (Feng Chia University, Taiwan (ROC)). p. cm. ISBN 978-9814407717 (alk. paper) 1. Management--Mathematical models. 2. Marketing--Mathematical models. I. Huarng, Kun-Huang. II. Title. HD30.25.M68 2012 658.80072'7--dc23 2012031583http://www.worldscientific.com/doi/abs/10.1142/9789814407724_0017?prevSearch=%5BFulltext%3A+%5Bauthor%3A+Santos%2C+Jorge+M.A.%5D%5D&searchHistoryKey=jmas@uevora.pt339Santos, Jorgeinfo:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2024-01-03T18:47:39Zoai:dspace.uevora.pt:10174/7412Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T11:57:17.450050Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse |
dc.title.none.fl_str_mv |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
title |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
spellingShingle |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY Santos, Jorge Data mining process model CRISP-DM |
title_short |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
title_full |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
title_fullStr |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
title_full_unstemmed |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
title_sort |
DATA MINING PROCESS MODELS: A ROADMAP FOR KNOWLEDGE DISCOVERY |
author |
Santos, Jorge |
author_facet |
Santos, Jorge |
author_role |
author |
dc.contributor.author.fl_str_mv |
Santos, Jorge |
dc.subject.por.fl_str_mv |
Data mining process model CRISP-DM |
topic |
Data mining process model CRISP-DM |
description |
Data mining applications are common for quantitative modelling management problems resolution. As their learning curve has been very much simplified, is no surprise that many users try to apply data mining methods to data bases in a non-planned way. In this chapter, the CRISP-DM process model methodology is presented with the intention of avoiding common traps in data mining applications utilization. The use of this methodology is exemplified with serveral cases of application developed by the authors. |
publishDate |
2012 |
dc.date.none.fl_str_mv |
2012-12-01T00:00:00Z 2013-01-17T16:57:08Z 2013-01-17 |
dc.type.driver.fl_str_mv |
book part |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10174/7412 http://hdl.handle.net/10174/7412 https://doi.org/10.1142/9789814407724_0017 |
url |
http://hdl.handle.net/10174/7412 https://doi.org/10.1142/9789814407724_0017 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
Quantitative modelling in marketing and management / by Luiz Moutinho (University of Glasgow, UK) and Kun-Huang Huarng (Feng Chia University, Taiwan (ROC)). p. cm. ISBN 978-9814407717 (alk. paper) 1. Management--Mathematical models. 2. Marketing--Mathematical models. I. Huarng, Kun-Huang. II. Title. HD30.25.M68 2012 658.80072'7--dc23 2012031583 http://www.worldscientific.com/doi/abs/10.1142/9789814407724_0017?prevSearch=%5BFulltext%3A+%5Bauthor%3A+Santos%2C+Jorge+M.A.%5D%5D&searchHistoryKey= jmas@uevora.pt 339 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.publisher.none.fl_str_mv |
World Scientific Publishing Co. Pte. Ltd. |
publisher.none.fl_str_mv |
World Scientific Publishing Co. Pte. Ltd. |
dc.source.none.fl_str_mv |
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