The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love

Bibliographic Details
Main Author: Jiyao Guan
Publication Date: 2023
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: https://hdl.handle.net/10216/151019
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spelling The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand loveEconomia e gestãoEconomics and Business2023-07-182023-07-18T00:00:00Z2026-07-17T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttps://hdl.handle.net/10216/151019TID:203555864engJiyao Guaninfo:eu-repo/semantics/embargoedAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2025-02-27T19:34:20Zoai:repositorio-aberto.up.pt:10216/151019Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T23:23:43.130589Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
title The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
spellingShingle The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
Jiyao Guan
Economia e gestão
Economics and Business
title_short The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
title_full The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
title_fullStr The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
title_full_unstemmed The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
title_sort The impact of online customer experience on customer engagement behaviours: The roles of brand identification and brand love
author Jiyao Guan
author_facet Jiyao Guan
author_role author
dc.contributor.author.fl_str_mv Jiyao Guan
dc.subject.por.fl_str_mv Economia e gestão
Economics and Business
topic Economia e gestão
Economics and Business
publishDate 2023
dc.date.none.fl_str_mv 2023-07-18
2023-07-18T00:00:00Z
2026-07-17T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://hdl.handle.net/10216/151019
TID:203555864
url https://hdl.handle.net/10216/151019
identifier_str_mv TID:203555864
dc.language.iso.fl_str_mv eng
language eng
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dc.format.none.fl_str_mv application/pdf
dc.source.none.fl_str_mv reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron:RCAAP
instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
instacron_str RCAAP
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reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
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