Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd

Bibliographic Details
Main Author: Mrad, Selima
Publication Date: 2023
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: http://hdl.handle.net/10362/171045
Summary: This work addresses changes in the European digital payment industry over the 10 years, with a focus on the potential implications of a Digital Euro for the Portuguese-Dutch payment gateway provider Paybyrd. Utilizing the Intuitive Logics School approach of scenario planning, four future scenarios were developed. Using the Ansoff Matrix, strategic options for Paybyrd were proposed, tailored to each scenario. The study emphasizes the need for Paybyrd's vigilance towards evolving trends and the importance of strategic adaptation to maintain competitiveness in a rapidly transforming industry. The work's results were crafted through extensive research and expert consultations via interviews and workshops.
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spelling Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrdScenario planningManagementForesightStrategyFutureDomínio/Área Científica::Ciências Sociais::Economia e GestãoThis work addresses changes in the European digital payment industry over the 10 years, with a focus on the potential implications of a Digital Euro for the Portuguese-Dutch payment gateway provider Paybyrd. Utilizing the Intuitive Logics School approach of scenario planning, four future scenarios were developed. Using the Ansoff Matrix, strategic options for Paybyrd were proposed, tailored to each scenario. The study emphasizes the need for Paybyrd's vigilance towards evolving trends and the importance of strategic adaptation to maintain competitiveness in a rapidly transforming industry. The work's results were crafted through extensive research and expert consultations via interviews and workshops.Alvarenga, AntónioRUNMrad, Selima2024-09-02T14:55:12Z2023-06-022023-06-022023-06-02T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/171045TID:203366026enginfo:eu-repo/semantics/openAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2024-09-09T01:40:55Zoai:run.unl.pt:10362/171045Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T18:49:00.983601Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
title Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
spellingShingle Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
Mrad, Selima
Scenario planning
Management
Foresight
Strategy
Future
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
title_full Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
title_fullStr Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
title_full_unstemmed Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
title_sort Scenarios for the future of the digital payment industry in Europe: exploration of strategic implications for the payment gateway provider paybyrd
author Mrad, Selima
author_facet Mrad, Selima
author_role author
dc.contributor.none.fl_str_mv Alvarenga, António
RUN
dc.contributor.author.fl_str_mv Mrad, Selima
dc.subject.por.fl_str_mv Scenario planning
Management
Foresight
Strategy
Future
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Scenario planning
Management
Foresight
Strategy
Future
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description This work addresses changes in the European digital payment industry over the 10 years, with a focus on the potential implications of a Digital Euro for the Portuguese-Dutch payment gateway provider Paybyrd. Utilizing the Intuitive Logics School approach of scenario planning, four future scenarios were developed. Using the Ansoff Matrix, strategic options for Paybyrd were proposed, tailored to each scenario. The study emphasizes the need for Paybyrd's vigilance towards evolving trends and the importance of strategic adaptation to maintain competitiveness in a rapidly transforming industry. The work's results were crafted through extensive research and expert consultations via interviews and workshops.
publishDate 2023
dc.date.none.fl_str_mv 2023-06-02
2023-06-02
2023-06-02T00:00:00Z
2024-09-02T14:55:12Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/171045
TID:203366026
url http://hdl.handle.net/10362/171045
identifier_str_mv TID:203366026
dc.language.iso.fl_str_mv eng
language eng
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dc.format.none.fl_str_mv application/pdf
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instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
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instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
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reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
collection Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
repository.mail.fl_str_mv info@rcaap.pt
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