Disrupting the rent-a-car market through sharing economies

Bibliographic Details
Main Author: Garcia, Bruno Mendes Pinheiro
Publication Date: 2016
Format: Master thesis
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: http://hdl.handle.net/10362/18645
Summary: The World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.
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spelling Disrupting the rent-a-car market through sharing economiesSharing economiesFractional ownershipDigital disintermediationMarketplacesDomínio/Área Científica::Ciências Sociais::Economia e GestãoThe World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.Rodrigues, Luís Manuel da SilvaRUNGarcia, Bruno Mendes Pinheiro2017-06-20T00:30:16Z2016-062016-062016-06-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10362/18645TID:201527030enginfo:eu-repo/semantics/embargoedAccessreponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAP2024-05-22T17:23:10Zoai:run.unl.pt:10362/18645Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T16:53:56.040307Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Disrupting the rent-a-car market through sharing economies
title Disrupting the rent-a-car market through sharing economies
spellingShingle Disrupting the rent-a-car market through sharing economies
Garcia, Bruno Mendes Pinheiro
Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Disrupting the rent-a-car market through sharing economies
title_full Disrupting the rent-a-car market through sharing economies
title_fullStr Disrupting the rent-a-car market through sharing economies
title_full_unstemmed Disrupting the rent-a-car market through sharing economies
title_sort Disrupting the rent-a-car market through sharing economies
author Garcia, Bruno Mendes Pinheiro
author_facet Garcia, Bruno Mendes Pinheiro
author_role author
dc.contributor.none.fl_str_mv Rodrigues, Luís Manuel da Silva
RUN
dc.contributor.author.fl_str_mv Garcia, Bruno Mendes Pinheiro
dc.subject.por.fl_str_mv Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Sharing economies
Fractional ownership
Digital disintermediation
Marketplaces
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description The World is changing. As Tom Goodwin, Senior Vice President of Strategy and Innovation at Havas Media, would eloquently put it: “Uber, the world’s largest taxi company, owns no vehicles. Facebook, the world’s most popular media owner, creates no content… And Airbnb, the world’s largest accommodation provider, owns no real estate”. In that line of thought “Disrupting the Rent-a-Car Market Through Sharing Economies” is a Directed Research Work Project with the purpose of building a Business Plan for launching a Mobile Peer-to-Peer Car Rental Platform in Portugal, while creating Consumer Value and driving sustainable competitive advantage.
publishDate 2016
dc.date.none.fl_str_mv 2016-06
2016-06
2016-06-01T00:00:00Z
2017-06-20T00:30:16Z
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