Informação orgânica como insumo estratégico para a tomada de decisão em ambientes competitivos

Detalhes bibliográficos
Ano de defesa: 2011
Autor(a) principal: Lousada, Mariana [UNESP]
Orientador(a): Não Informado pela instituição
Banca de defesa: Não Informado pela instituição
Tipo de documento: Dissertação
Tipo de acesso: Acesso aberto
Idioma: por
Instituição de defesa: Universidade Estadual Paulista (Unesp)
Programa de Pós-Graduação: Não Informado pela instituição
Departamento: Não Informado pela instituição
País: Não Informado pela instituição
Palavras-chave em Português:
Link de acesso: http://hdl.handle.net/11449/93634
Resumo: The focus of this research is centered on organic information production, sharing and use on the enterprise decision making process. The information on the present economy becomes value source for organizations. The enterprise able to manage, to organize, to deal with and to disseminate this resource on an intelligent way, will achieve more profit and more competitiveness on the enterprise scenario, since it is as important as any other resource from the organizational environment. The organic information is produced on the organization’s internal environment been a product of the activities made by execution its functions. Knowing the elements that involve this process gives a great help to managers once the decision making process is permeated by conflicts and different perceptions. Therefore, the organic information can reduce these conflicts on organizational contexts, because it reduces the uncertainness, propitiates more security and more trustworthiness to the decision making process, besides it gives dynamism to people’s time involved on the process. It carried out an analysis of a business environment, more specifically on what concerns to production, sharing and use of organic information to decision making, because there is few scientific studies about this theme. The investigated universe was composed by the companies affiliated to Construnova Net, from construction material segment, located at Marilia Region’s cities, Sao Paulo State, because it is an important segment which influences the local and regional economy. The methodological proceedings used are based on the qualitative approach which method is related to descriptive and exploratory research. As data collecting instruments were elaborated a structured questionnaire with closed questions, an interview’s syllabus and observation’s syllabus which contents are related to the research’s aims... (Complete abstract click electronic access below)