Convergência jornalística no cenário regional: o caso do Grupo Cidade de Comunicação

• Ano de defesa: 2024
• Autor(a) principal: Santos, Ivig de Freitas
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Palavras-chave em Português: Convergência jornalística; Grupo Cidade de Comunicação; Mídia regional; Plataformização; Journalistic convergence; Regional media; Platformization; Convergencia periodística; Grupo Ciudad de Comunicación; Medios regionales; Plataformaización; Convergence journalistique; Groupe Ville de Communication; Médias régionaux; Plateformisation; CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO
• Link de acesso: http://repositorio.ufc.br/handle/riufc/77889

This dissertation explores journalistic convergence at Grupo Cidade de Comunicação, a media conglomerate based in Fortaleza, which began a process of integrating its communication vehicles in 2020. The study addresses how this integration affects production routines, contente strategies, professional relationships, and public interaction. The overall goal is to identify and characterize the dimensions of journalistic convergence (Salaverría et al., 2010) in a regional context, exploring changes in journalistic practices and the challenges of convergence in a regional communication group. The adopted methodology was systematic non-participant observation in the integrated newsroom of the Group, complemented by semi structured interviews with company professionals, conducted to deepen understanding of the implementation and multi-dimensional effects of convergence. The results indicate that convergence at Grupo Cidade de Comunicação involves a complex reconfiguration of work practices that extends beyond the adoption of new technologies, implying a transformation of power relations within the media industry. The study also emphasizes the importance of critically assessing convergence practices, their socioeconomic implications, and the challenges posed to media professionals. This work contributes to the discussion on journalistic convergence by integrating aspects of platformization (Poell; Nieborg; Van Dijck, 2020), exploring how digital integration strategies can represent both opportunities and areas of tension for regional media. Furthermore, the findings point to significant concerns regarding the business models of journalistic companies struggling to adapt to an environment increasingly dominated by digital platforms. This concern reflects the challenges of maintaining ethical and robust journalistic practices in a constantly evolving market, where the demands for speed and adaptability often collide with the standards of journalistic quality and integrity.