Detalhes bibliográficos
| Ano de defesa: |
2020 |
| Autor(a) principal: |
Caldeira, Raul Prospero Marques
 |
| Orientador(a): |
Prado, José Luiz Aidar |
| Banca de defesa: |
Não Informado pela instituição |
| Tipo de documento: |
Dissertação
|
| Tipo de acesso: |
Acesso aberto |
| Idioma: |
por |
| Instituição de defesa: |
Pontifícia Universidade Católica de São Paulo
|
| Programa de Pós-Graduação: |
Programa de Estudos Pós-Graduados em Comunicação e Semiótica
|
| Departamento: |
Faculdade de Filosofia, Comunicação, Letras e Artes
|
| País: |
Brasil
|
| Palavras-chave em Português: |
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| Palavras-chave em Inglês: |
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| Área do conhecimento CNPq: |
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| Link de acesso: |
https://tede2.pucsp.br/handle/handle/23072
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Resumo: |
This research focuses on mapping the ways in which the media devices Brasil 247 and O Antagonista acted on Facebook and dealt with polarization during the 2018 elections. For this purpose, 13.815 posts published by policy news portals were collected and analyzed from August 1 to November 1 to investigate how the enunciators, who had antagonistic ideological positions, presented their communication contracts, and, taking into account the complex political scenario in which Brazil found itself, how polarization was constituted in these digital environments. Thus, the questions we seek to answer with this research are: how did polarization take place in these environments during the 2018 elections? How did the various confrontations between the lefts and rights in the discursive field take place? And what passionate pathways accompanied the disputed narratives? With this the main objectives of the research are: analyze how the enunciators put into discourse events and discussions concerning the 2018 elections; identify which social discourses and passionate pathways accompany the narratives and communication contracts of the enunciators and, thus, explain the antagonizing poles. The justification for this study lies in the fact that applying discourse analysis to the investigated enunciators enables us to map and interpret how each of the two poles examined here puts into discourse the moral values, conceptions and affects that preside over the ideals of left and right in communication channels that today are not part of the hegemonic mainstream media. The methodology adopted is Laclau's discursive analysis, so that we identify the main polarizing oppositions constructed by each enunciator, mapping the nodal points and examining the discursive strategies that sew the discourses present on both portals, comparing them |
