A expectativa de consumo no comércio eletrônico

• Ano de defesa: 2007
• Autor(a) principal: Quadrante, Rodrigo Eduardo
• Orientador(a): Federighi, Suzana Maria Pimenta Catta Preta
• Tipo de documento: Dissertação
• Tipo de acesso: Acesso aberto
• Idioma: por
• Instituição de defesa: Pontifícia Universidade Católica de São Paulo
• Programa de Pós-Graduação: Programa de Estudos Pós-Graduados em Direito
• Departamento: Faculdade de Direito
• País: BR
• Palavras-chave em Português: Aquisição de produtos e serviços através da Internet; Brasil > [Codigo de defesa do consumidor (1990)]; Comercio eletronico; Consumidores > Leis e legislacao > Brasil
• Palavras-chave em Inglês: Purchase of goods and services on the Internet
• Área do conhecimento CNPq: CNPQ::CIENCIAS SOCIAIS APLICADAS::DIREITO
• Link de acesso: https://tede2.pucsp.br/handle/handle/7671

The selected theme is the result of the observation of the mass consumption phenomenon, as well as of its development on the Internet. The paper will be based on the data issued by IBOBE (Brazilian Institute of Public Opinion and Statistics), by Fundação de Proteção e Defesa do Consumidor do Estado de São Paulo (Foundation for Consumer Protection and Defense of the State of São Paulo) and by Instituto de Defesa do Consumidor (Institute for Consumer Defense). These data reflect the problems most commonly faced by consumers when they are purchasing goods and services on the Internet. Today, it is clear that the consumers mistrust towards the electronic media is the strongest obstacle to the development of the E-Commerce. It should be clear that the correct disclosure of information has proven to be the best instrument in fighting this mistrust. This paper will, therefore, approach the purchase of goods and services on the Internet, by analyzing the electronic consumer s distrust as well as the influence of the information in this complex relationship, in the light of our Consumer Defense Code, and other international laws on the matter