A governança das plataformas digitais de negócios para a sustentabilidade da cadeia de alimentos

• Ano de defesa: 2021
• Autor(a) principal: Guimarães, Camilla Maria Cavalcante
• Orientador(a): Miguel, Priscila Laczynski de Souza
• Tipo de documento: Tese
• Tipo de acesso: Acesso aberto
• Idioma: por
• Palavras-chave em Português: Governança; Desperdício de alimentos; Sustentabilidade; Plataformas digitais; Cadeias de suprimentos sustentáveis
• Palavras-chave em Inglês: Governance; Food waste; Sustainability; Digital platforms; Sustainable supply chain
• Link de acesso: https://hdl.handle.net/10438/31768

The supply chain literature has made little effort to understand sustainable supply chains. It can indicate the absence of genuinely sustainable supply chains due to the lack of a holistic view, lack of understanding of the dimensions of sustainability, the absence of alternative methodologies, or lack of focus of researchers on this research topic (ASHBY et al., 2012; DUBEY et al, 2017; PAGELL; SHEVCHENKO, 2014; TOUBOULIC; WALKER, 2015). Digital practices and technologies can promote sustainable supply chains by reducing food waste in all stages, from production to consumption. Food waste represents economic, social, and environmental problems to companies and society. The United Nations highlighted its importance in five of the seventeen Sustainable Development Goals, including the eradication of hunger, food security, and promotion of sustainable agriculture. Food waste reduction in agri-food supply chains provides several benefits, such as increasing the income of small producers, reducing hunger, and promoting food security. Therefore, this study aims to analyze the governance of digital business platforms in the food sustainable supply chain. To answer this question, a multiple case study approach was employed in three digital platforms. This research mapped digital platforms that act directly or indirectly in the reduction of food waste in Brazil, selecting those in which the rural producer is one of the users. In the data collection phase, interviews were conducted with platform owners, users, and partners. Also, platform documents and reports were analyzed. Data were examined through within- and cross-case analysis, ensuring in-depth and comparative analysis of platforms. The results show that the platforms are primarily motivated to generate value on the supply chain, but food waste is predominantly treated as a cost. Therefore, this cost is reduced or transferred through collaboration, including long-term demand forecasting, strategies on packaging to reduce food waste on transport from producers to consumers, and awareness campaigns for the consumers to reduce food waste at home. The producer treats food waste as part of their business, with planning and commercial management being the main causes. Contractual mechanisms, such as ordering agreements and the development of booklets, can generate guarantees and predictability in the relationship with the platform. On the other hand, formal monitoring and control mechanisms, such as the establishment of standards and norms, definition of rules, and quality classification that generate the return of the order to the producer, encourage the appreciation of aesthetic standards for the consumer and problems in the relationship with the partners.