Detalhes bibliográficos
| Ano de defesa: |
2019 |
| Autor(a) principal: |
Alves, Carla Viana
 |
| Orientador(a): |
Jesus, Diego Santos Vieira de |
| Banca de defesa: |
Silva, João Luiz de Figueiredo,
Lena Vania Ribeiro Pinheiro |
| Tipo de documento: |
Dissertação
|
| Tipo de acesso: |
Acesso aberto |
| Idioma: |
por |
| Instituição de defesa: |
Escola Superior de Propaganda e Marketing
|
| Programa de Pós-Graduação: |
Programa de Mestrado Profissional em Gestão da Economia Criativa
|
| Departamento: |
ESPM::Pós-Graduação Stricto Sensu
|
| País: |
Brasil
|
| Palavras-chave em Português: |
|
| Área do conhecimento CNPq: |
|
| Link de acesso: |
http://tede2.espm.br/handle/tede/366
|
Resumo: |
The aims of this study are to understand how the connections among government, academia, Usiminas and other social actors that prevailed in the city of Ipatinga, Minas Gerais, from its creation to the present, have developed and verify whether or not they have fostered an environment conducive to the socioeconomic development of Ipatinga, characterized the transition from its city-business development model to creative city. The central argument points out that, despite the changes that have occurred among the connections of the main social actors since the founding of Ipatinga, the connections between Usiminas, government and academia did not foster the proper environment for the development of a creative city because they are still focused on the interests of Usiminas. However, it is possible to perfect such relationships through strategies generated in the design thinking process for the socioeconomic development of the city. The applicability of the study in the indication of the future possibilities of design thinking as a form of development of the creative economy in company-cities such as Ipatinga |
