Detalhes bibliográficos
| Ano de defesa: |
2017 |
| Autor(a) principal: |
Lima, Nathalia Barone
 |
| Orientador(a): |
Formiga , Eliana de Lemos |
| Banca de defesa: |
Teixeira , Eduardo Ariel de Souza,
Perrotta, Isabella Vicente,
Dohmann , Marcus |
| Tipo de documento: |
Dissertação
|
| Tipo de acesso: |
Acesso aberto |
| Idioma: |
por |
| Instituição de defesa: |
Escola Superior de Propaganda e Marketing
|
| Programa de Pós-Graduação: |
Programa de Mestrado Profissional em Gestão da Economia Criativa
|
| Departamento: |
ESPM::Pós-Graduação Stricto Sensu
|
| País: |
Brasil
|
| Palavras-chave em Português: |
|
| Palavras-chave em Inglês: |
|
| Área do conhecimento CNPq: |
|
| Link de acesso: |
http://tede2.espm.br/handle/tede/344
|
Resumo: |
The present work seeks to understand the creative process of the Brazilian cover art designer who are active in the market today, as well as to map where and how they are inserted in the book production chain. Data collection was done by qualitative research through semi-structured individual video interviews. The results' analysis indicated points where these professionals can improve their relationship with the publishers and points where new cover art designer can use as examples of practices to achieve good results. As a consequence a product has been developed which is a book with the transcribed interviews |
