Detalhes bibliográficos
Ano de defesa: |
2024 |
Autor(a) principal: |
Martins, Juliano Barros Neves |
Orientador(a): |
Ogasavara, Mário Henrique |
Banca de defesa: |
Não Informado pela instituição |
Tipo de documento: |
Dissertação
|
Tipo de acesso: |
Acesso aberto |
Idioma: |
por |
Instituição de defesa: |
Escola Superior de Propaganda e Marketing
|
Programa de Pós-Graduação: |
Programa de Mestrado em Administração em Gestão Internacional
|
Departamento: |
ESPM::Pós-Graduação Stricto Sensu
|
País: |
Brasil
|
Palavras-chave em Português: |
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Área do conhecimento CNPq: |
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Link de acesso: |
http://tede2.espm.br/handle/tede/755
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Resumo: |
The aim of the study is to understand how the institutional environment influences knowledge transfer in multinational companies and their subsidiaries from the perspective of acquiring and exploiting local knowledge, in the context of green hydrogen industry investments in Brazil. The study is divided into two articles, the first aims to (i) identify the gaps, constructs and contemporary propositions in the knowledge transfer literature relating to multinational companies and their local subsidiaries. These gaps support the second article, which aimed to (ii) map investments, contractual agreements, joint ventures and green hydrogen production in Brazil that could relate to knowledge transfer in these operations; (iii) to understand how institutions influence knowledge transfer, from the perspective of absorptive capacity, in the green hydrogen value chain, based on a multiple case study of companies with green hydrogen production projects in Brazil and; (iv) to create an empirical model using theoretical propositions, demonstrating the relationship between the institutional environment and knowledge transfer in the green hydrogen industry in Brazil. The method used was a multiple case study, with 11 cases of multinational companies with subsidiaries operating in Brazil and with green hydrogen projects. Qualitative data was collected through semi-structured interviews with 14 directors and managers from the operational area and business development, new technologies and biofuels. The results were analyzed using content analysis and supported by Atlas.ti software. The research results show that the institutional environment affects the development of capabilities to acquired and exploit knowledge and incorporate it into the routines of organizations. However, in locations with unstable, unpredictable environments and greater political risk, the exploitation of this knowledge becomes unattractive, with high transaction costs and greater operational risks. The scientific contribution lists the factors necessary for knowledge transfer to take place, starting with organizational antecedents such as organizational agility and strategic planning. In addition, external factors influence this dynamic, such as institutional distances between the country of origin and the country of the subsidiary, and innovation ecosystems, as a mechanism for acquiring and exploiting knowledge beyond acquisitions, contractual agreements and joint ventures. The managerial implications highlight how managers and directors of multinational companies focused on green hydrogen can deal with the absence of structured institutional environments, or even deal with the institutional differences between the countries of their global headquarters. To this end, the study details how the organizational background and the articulation with external factors for knowledge transfer to take place, especially in the early stages of developing markets. Finally, the study can guide decision-making to create and implement public policies based on industrial decarbonization through green hydrogen in emerging markets. |