Heurísticas aplicadas à comunicação visual de informação científica: uma pesquisa exploratória

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Detalles Bibliográficos
Autor Principal: Barbosa, Zanalis Alves
Data de Publicación: 2021
Formato: Master thesis
Idioma: por
Fonte: Repositório Institucional da UFG
Download full: http://repositorio.bc.ufg.br/tede/handle/tede/11520
Summary: The result of scientific research needs to be communicated and, at the same time, communicative. In recent years, Digitization has affected the Visual Communication of Scientific Information. This exploratory study was carried out in two main stages. In the first stage, bibliographical research characterized the main elements of Visual Communication, the effects of Digitization and communication through Graphics. The second stage of the study brought together several guidelines and proposals on the process of building good visual communication. From these stages, it was possible to propose the CVGC Heuristic Model, a heuristic based on questions to assist the process of visual communication of scientific information through graphics.

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