Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya

Bibliographic Details
Main Author: Xu, Jinghong
Publication Date: 2025
Other Authors: Wang, Zining, Luo, Tong, Liu, Shiyu
Format: Article
Language: eng
Source: Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
Download full: https://doi.org/10.17645/mac.9126
Summary: By analyzing 120 episodes from 12 podcast accounts, representing central, provincial, commercial, and individual Chinese news outlets on the Himalaya platform, this study examines the strategies employed by news publishers to balance intimacy and professionalism. Our findings show that while all media types prioritize professionalism, their strategies for cultivating intimacy differ significantly. Compared to commercial and provincial media, central media achieved the best balance between intimacy and professionalism. Individual media demonstrated the highest intimacy scores, whereas central media excelled in professionalism. This study enhances our understanding of how institutional backgrounds shape strategies in audio journalism. It offers insights into balancing intimacy with professional standards in the podcast medium.
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spelling Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalayaaudio journalism; Chinese podcasts; Himalaya; intimacy; news podcasts; podcasts; professionalismBy analyzing 120 episodes from 12 podcast accounts, representing central, provincial, commercial, and individual Chinese news outlets on the Himalaya platform, this study examines the strategies employed by news publishers to balance intimacy and professionalism. Our findings show that while all media types prioritize professionalism, their strategies for cultivating intimacy differ significantly. Compared to commercial and provincial media, central media achieved the best balance between intimacy and professionalism. Individual media demonstrated the highest intimacy scores, whereas central media excelled in professionalism. This study enhances our understanding of how institutional backgrounds shape strategies in audio journalism. It offers insights into balancing intimacy with professional standards in the podcast medium.Cogitatio Press2025-02-17info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttps://doi.org/10.17645/mac.9126https://doi.org/10.17645/mac.9126Media and Communication; Vol 13 (2025): Balancing Intimacy and Trust: Opportunities and Risks in Audio Journalism2183-243910.17645/mac.i467reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiainstacron:RCAAPenghttps://www.cogitatiopress.com/mediaandcommunication/article/view/9126https://www.cogitatiopress.com/mediaandcommunication/article/view/9126/4228Copyright (c) 2025 Jinghong Xu, Zining Wang, Tong Luo, Shiyu Liuinfo:eu-repo/semantics/openAccessXu, JinghongWang, ZiningLuo, TongLiu, Shiyu2025-03-27T17:54:19Zoai:ojs.cogitatiopress.com:article/9126Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireinfo@rcaap.ptopendoar:https://opendoar.ac.uk/repository/71602025-05-28T20:10:15.801772Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologiafalse
dc.title.none.fl_str_mv Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
title Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
spellingShingle Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
Xu, Jinghong
audio journalism; Chinese podcasts; Himalaya; intimacy; news podcasts; podcasts; professionalism
title_short Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
title_full Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
title_fullStr Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
title_full_unstemmed Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
title_sort Strategic Choices for Balancing Intimacy and Professionalism: Content Analysis of Chinese Podcasts on Himalaya
author Xu, Jinghong
author_facet Xu, Jinghong
Wang, Zining
Luo, Tong
Liu, Shiyu
author_role author
author2 Wang, Zining
Luo, Tong
Liu, Shiyu
author2_role author
author
author
dc.contributor.author.fl_str_mv Xu, Jinghong
Wang, Zining
Luo, Tong
Liu, Shiyu
dc.subject.por.fl_str_mv audio journalism; Chinese podcasts; Himalaya; intimacy; news podcasts; podcasts; professionalism
topic audio journalism; Chinese podcasts; Himalaya; intimacy; news podcasts; podcasts; professionalism
description By analyzing 120 episodes from 12 podcast accounts, representing central, provincial, commercial, and individual Chinese news outlets on the Himalaya platform, this study examines the strategies employed by news publishers to balance intimacy and professionalism. Our findings show that while all media types prioritize professionalism, their strategies for cultivating intimacy differ significantly. Compared to commercial and provincial media, central media achieved the best balance between intimacy and professionalism. Individual media demonstrated the highest intimacy scores, whereas central media excelled in professionalism. This study enhances our understanding of how institutional backgrounds shape strategies in audio journalism. It offers insights into balancing intimacy with professional standards in the podcast medium.
publishDate 2025
dc.date.none.fl_str_mv 2025-02-17
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://doi.org/10.17645/mac.9126
https://doi.org/10.17645/mac.9126
url https://doi.org/10.17645/mac.9126
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://www.cogitatiopress.com/mediaandcommunication/article/view/9126
https://www.cogitatiopress.com/mediaandcommunication/article/view/9126/4228
dc.rights.driver.fl_str_mv Copyright (c) 2025 Jinghong Xu, Zining Wang, Tong Luo, Shiyu Liu
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2025 Jinghong Xu, Zining Wang, Tong Luo, Shiyu Liu
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Cogitatio Press
publisher.none.fl_str_mv Cogitatio Press
dc.source.none.fl_str_mv Media and Communication; Vol 13 (2025): Balancing Intimacy and Trust: Opportunities and Risks in Audio Journalism
2183-2439
10.17645/mac.i467
reponame:Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
instname:FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
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instname_str FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
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reponame_str Repositórios Científicos de Acesso Aberto de Portugal (RCAAP)
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repository.name.fl_str_mv Repositórios Científicos de Acesso Aberto de Portugal (RCAAP) - FCCN, serviços digitais da FCT – Fundação para a Ciência e a Tecnologia
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