APA Citation

Palaio, R. E. A. (2011). Brand equity: Um estudo sobre a marca Apple.

Chicago Style Citation

Palaio, Rui Eduardo Avelar. Brand Equity: Um Estudo Sobre a Marca Apple. 2011.

MLA Citation

Palaio, Rui Eduardo Avelar. Brand Equity: Um Estudo Sobre a Marca Apple. 2011.

Note: citation formatting may not correspond 100% to that defined by the respective standard, to manage citations it is recommended to use the software Zotero , which allows the automatic upload of Oasisbr references.