APA Citation

Cayolla, R., Loureiro, S., & Reis, J. L. (2020). Fournier (BRQ) Versus Rusbult (IM): Is Love Really Important in Consumer-Brand Relationship?

Chicago Style Citation

Cayolla, Ricardo, Sandra Loureiro, and José Luís Reis. Fournier (BRQ) Versus Rusbult (IM): Is Love Really Important in Consumer-Brand Relationship? 2020.

MLA Citation

Cayolla, Ricardo, Sandra Loureiro, and José Luís Reis. Fournier (BRQ) Versus Rusbult (IM): Is Love Really Important in Consumer-Brand Relationship? 2020.

Note: citation formatting may not correspond 100% to that defined by the respective standard, to manage citations it is recommended to use the software Zotero , which allows the automatic upload of Oasisbr references.