César - Machado, J., Lencastre, P. d., Vacas-de-Carvalho, L., & Costa, P. (2012). Rebranding Mergers: How attitudes influence consumer choices?
Chicago Style CitationCésar - Machado, Joana, Paulo de Lencastre, Leonor Vacas-de-Carvalho, and Patrício Costa. Rebranding Mergers: How Attitudes Influence Consumer Choices? 2012.
MLA CitationCésar - Machado, Joana, Paulo de Lencastre, Leonor Vacas-de-Carvalho, and Patrício Costa. Rebranding Mergers: How Attitudes Influence Consumer Choices? 2012.
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